Doing Arts to Car

In Europe and North America, the selling of Yamaha is getting worse. Sales dropped to 20 percent over the same period last year. As a result, Yamaha make large efficiency measures.

“Since May, the Greek crisis impact was immediate. At first we just fell 10 percent forecast. It was bigger,” said Hiroyuki Yanagi, Chief Executive Officer of Yamaha in Tokyo, as reported by Bloomberg, today.

Drop in market demand for motorcycles in the two regions are forcing layoffs and the Yamaha made the decision to close some factories. The plan, Yamaha will close five manufacturing facilities in Japan and one factory ship in the United States in 2012.

Previously, in 2009, Yamaha had to disable a factory in Italy. Savings resulted in a massive wave of layoffs that reached 1,000 workers from the 1100 positions available.

Yamaha also had faced a similar case in April 1984. At that time, the market in North America dropped 45 percent and Europe dropped 25 percent. In fact, both regions contributed 25 percent of total global sales of Yamaha. Yanagi added, Yamaha could still rely on the market in the Asian region with a predicted growth of 14 percent compared to last year. Nevertheless Yamaha still has not revised its sales target before reaching the second quarter of fiscal year ended in August.